Experiences Barça Innovation Hub

A pilot project with Barça Innovation Hub for Holographic Museum Experience

BIHub’s latest pilot project, in partnership with Imverse, seeks to test and measure the impact of holographic technology on the user experience and fan engagement at the Sports Museum. The project involves an interactive holographic experience, where the authentic 3D holographic double of Marc-André Ter Stegen personally welcomes visitors as they discover the club’s history and achievements.

Experiences Barça x Imverse


« Barça Innovation Hub wants to generate new knowledge and create new products and services that can benefit athletes, partners, fans and society in general.”

Albert Mundet,
  Manager of Barça Innovation Hub

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